Catch More Juice With Link Circumcision

Although this seems like SEO 201, I still see many, many sites (including this one) not dealing with ill-formed auto-generated links. By “auto-generated” I mean like links inside email clients, message boards, social sites, etc… which automagically turn URLS into links. This results in 404s on your site and a lose to link love.

Dealing with the most common cases is a pretty easy and I will show how can be done with mod_rewrite and PHP.

As an added bonus I include a handy little tool to write unit tests to check your redirects, even if you don’t circumcise your links.

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The Ultimate Real Official Cheatsheet for Running Your User Generated Content Site.

Here is a cheatsheet/scorecard/checklist/whatever that list tactics, policies and mindsets you should use on any User Generated Content site (review site, forum, help site, hobby, etc…).

This is how you get more participation (aka more content) written by users.

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DFHU Quick Tip: Fighting Spam With User Exeperience Metrics

As we all know captchas can greatly reduce conversion rates for legitimate user generated content (UGC).

So how can we use User Experience Metrics, (i.e. clicks, scrolls, active time on site … like those gathered by freetale) in order to fight spam?

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DFHU Quick Tip: Save the Juice for Periodic Content

Many niches have periodic events such as holidays, quarterly reports, retrospectives, best-of lists, etc… where each period begins/ends with some similar, but updated content.

For instance if you run a dating advice site, you might run a contest every year for free valentines day gifts to give to your significant other.

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A Mind For Converting Readers To Organic Linkers

Many of your readers also have websites or social media sites that they are members of.

With that in mind, if you are generating valuable content for these readers than in addition to trying to convert them into buyers you should also considered looking at your readers as potential organic linkers (people who will link to you).

The word “convert” should automatically trigger your little Internet Marketing brain into thinking conversion funnel.

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